(课件网) Section Ⅱ The Paparazzi ＆ The Advertising Game 新课导学 自主探究 板块 语言点一单词集释板块 语言点二短语荟萃板块 语言点三句型解构板块 语法 讲座 课 时 跟 踪 检 测 Unit 11 The Media Step 2 Step 3 识记 .掌握 理解 .拓展 应用 .落实 识记 .掌握 理解 .拓展 应用 .落实 识记 .掌握 理解 .拓展 应用 . 落实 知识必备 专题练习 Step 1 Read the text and then match the paragraphs with their topics. Paragraph 1 a．The combination of design and new ideas. Paragraph 2 b．The new and general need of modern ads. Paragraph 3 c．About classic ads. Paragraph 4 d．The reason of making people forget the existence of ads. Paragraph 5 e．About the public ads. 答案：Paragraph 1～5 cbade Scan the text and choose the best answers according to the text. 1．Which one is NOT a public advertisement A．Fighting AIDS. B．Saving water. C．Helping the poor. D．Shanghai Sewing Machine. 答案：D 2．What's the top advertisement's aim A．To create something that has never been seen before and is fascinating for people to look at. B．To make contributions to society. C．To use modern techniques of design. D．To make people know their products. 答案：A 3．The last paragraph is about _____. A．the simplest ads B．modern ads C．the top ads of today D．public ads 答案：D 4．What's the main idea of the text A．The advertising skills. B．The effects of advertising. C．With the development of the society，the advertising changes a lot. D．The kinds of advertising. 答案：C A．根据所给词性和汉语意思写出单词 1． n. 态度，看法 2． vt. 假装 3． n．鼓励→ v．鼓励 4． vt. 缝，缝制 5． n. 公司 6． n. 商标，牌子 7． n. 预算 attitude pretend encourage sew encouragement corporation brand budget boom approach employ employment employer employee legal illegal 12． vt.不喜爱，厌恶→ (反义词) vt.喜欢 13． n．意见不一，分歧→ v．不同意 14． adj. 传统的，经典的→ adj.第一流的， 古典的 15． adj. 某种，某些→ adv.必定，当然 16． adj.合适的→ v．对……适合，合身 17． adv.视觉地→ adj.视觉的，视力的 18． n. 概念，原则→ n．构思，构想 classical dislike disagree disagreement like classic certain suitable certainly suit visual visually concept conception B．根据英文释义和首字母提示写出单词 19． to happen as a result of a particular situation 20． to do sth. in order to protect someone or sth. from being attacked 21． a series of actions that are done in order to achieve a particular result 22． to examine or think about something carefully in order to understand it arise defend process analyse 23． a set of reasons that show that something is true or untrue，right or wrong etc 24． to say or think that someone or something is responsible for 25． an act of trying to do something, especially something difficult C．用所给词的适当形式填空 26．His mother's made Liu Wei feel to play the piano continually with his feet.(encourage) blame argument attempt encouragement encouraged 27．Because influence consumers greatly， many their products ... ...
