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课件网) 译林版 选择性必修二 Unit 1 The mass media Welcome to the unit By the end of this section, students will be able to: List the types of mass media after watching the video; Give more information about the types of mass media mentioned in the video; Introduce the types of mass media they usually use in daily life. 教学目标 基础积累 Posters Books Newspapers Radio Blogs outdoor media print media broadcast media digital media Look and choose 新课引入 Listen and feel 新课引入 Look and answer Do you think the mass media is important in your daily life Why or why not 新课引入 Look and answer What does the quotation from William Bernbach mean All of us who professionally use the mass media are the shapers of society. —William Bernbach Mass media media media Broadcast media Print Digital 主体学习 Listen and fill Watch the video and fill in the blanks. Outdoor media 主体学习 Listen and Watch the video again and fill in the table. Tfiimlle Type Form Since ancient times Outdoor media Shop signs (2) Posters Other advertisements Digital billboards With the invention of printing Print media (3) Books Magazines (4) Newspapers (1) 1920s Broadcast media (5) Radio Television With the invention of the Internet Digital media (6) Blogs Forums outdoor media broadcast media print media digital media shop signs, posters, other advertisements outside buildings and inside shop windows … 主体学习 Look and answer 1.What else do you know about the types of mass media mentioned outdoor media broadcast media print media digital media books, magazines … newspapers 主体学习 Look and answer 1.What else do you know about the types of mass media mentioned outdoor media broadcast media print media digital media radio , television, … film, recorder 主体学习 Look and answer 1.What else do you know about the types of mass media mentioned outdoor media broadcast media print media digital media blogs and forums… wechat, MicroBlog, information satellite Tweet 主体学习 Look and answer 1.What else do you know about the types of mass media mentioned outdoor media print media broadcast media digital media 2.What types of mass media do you usually rely on for information and entertainment 主体学习 Look and answer outdoor media mass media mass media 课外拓展 Look and learn Satellite information is available for cities. 课外拓展 Look and learn be available for 为……所得/用 availabe(of things 东西) that you can get, buy or find 可获得的；可购得的；可找到的 The Internet was first available for public use in the 1990s. 课外拓展 Look and learn turn sb/sth (from sth) into sth to make sb/sth become sth 使（从…）变成/转变到 Liang Shanbo and Zhu Yingtai turn into butterflies. In Montpelier, the capital of Vermont state, streets（were） turned into rivers and water spilled into shops downtown. The company is in charge of the distribution and marketing of fresh fruits in collaboration with GGP. 课外拓展 Look and learn distribution C/U th ... ...
