(
课件网) 新编旅游英语教程 A NEW TEXT BOOK OF TOURISM ENGLISH Unit Twelve Text A The Channels of Distribution Text B Specialty Channelers Supplementary Reading Establishing a Promotional Mix for Travel Intermediaries Text A The Channels of Distribution In the days before airline deregulation, making arrangements for a business trip was fairly easy. Since deregulation, however, making travel arrangements has become more complicated. At present, business travelers depend on two main channels of distribution to help them through the travel maze. Text A The Channels of Distribution Business Travel Department Corporate Travel Agency Text A The Channels of Distribution Words and Expressions distribution n. 分配, 分发, 配给物 deregulation n. 解除管制 arrangement n. 安排 charge v. 收费 fare n. 费用, 旅客, 食物 complicated adj. 复杂的, 难解的 influx n. 流入 innumerable adj. 无数的, 数不清的 Text A The Channels of Distribution Words and Expressions flood v. 使泛滥, 注满, 充满 maze n. 曲径, 迷宫, 迷津 business community 工商界， 企业界 staff n. 全体职员；（军）参谋机构 selected adj. 经由选择的, 挑选的 commercial adj. 商业的, 贸易的 tariff n. 价格表 access n. 通路, 访问, 入门 sponsor v. 赞助 Text A The Channels of Distribution Words and Expressions reservation n. (旅馆房间等)预订 issue v. 发行, 发布(命令) motel n. 汽车旅馆 rental n. 租贷 volume n. 量, 大量, 音量 negotiate v. 谈判，磋商, 买卖 discount n. 折扣 rebate n. 回扣, 折扣 Text A The Channels of Distribution Words and Expressions executive n. 执行者, 经理主管人员 conduct v. 实施，引导, 管理 personnel n. 人员, 职员 relocation n. 再布置, 变换布置 convention n. 大会, 协定, 习俗, 惯例 maintenance n. 维护, 保持, 生活费用 coordinate v. 调整, 整理 Text A The Channels of Distribution Words and Expressions install v. 安装, 安置, 使就职 remote adj. 遥远的, 偏僻的, 细微的 aisle n. 走廊, 过道 compact car n. 小型汽车 compel v. 强迫, 迫使 commission n. 佣金 supplier n. 供应者, 补充者, 厂商 Text A The Channels of Distribution Notes airline deregulation解除航空管制：指取消政府对已获准飞行特殊路线的飞机在准入和价格上的限制。 channels of distribution分销渠道：指促使产品或服务顺利地被使用或消费的一整套相互依存的组织。 Following airline deregulation came deregulation of the channels of distribution. 航空管制解除后随之而来的是销售渠道的放宽。 Text A The Channels of Distribution Notes At present, business travelers depend on two main channels of distribution to help them through the travel maze. 现在，由于生意上的原因，旅行的人们主要靠两种销售渠道来处理异常繁琐复杂的旅行安排。 business travel商务旅游：以商贸活动为主要目的，把商业经营与旅行、观光结合起来的一种旅游形式。 Text A The Channels of Distribution Notes National Business Travel Association全美商务旅行协会(NBTA) business travel department (BTD) 商务旅游部 the staff are organized to function…“staff”通常是集合名词，动词用单数。例：The entire staff has done an outstanding job this year. 只有在强调同一员工的个体时 ... ...
