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课件网) NEWSTART ENGLISH FOR VOCATIONAL EDUCATION 基础模块 1 英 语 Family Unit 1 Home is the first school in our lives and family impacts the growth of children. Learning Objectives I II Section One Getting Ready III Section Two Listening, Speaking and Pronunciation IV Section Three Reading and Writing V Section Four Grammar in Focus VI Section Five Doing a Project Watch and Say A. Reading Pictures B. Building Vocabulary C. Viewing to Learn Learning Objectives Listening : Top-down Strategies Listening: Conversation Listening: Short Passage Speaking: Pair Work Speaking: Group Work Pronunciation Text A and Writing Text B Learning Objectives Nonfinite Verbs Digging In Trying Out Learning Objectives Project A: Designing a Poster Project B: Making a Presentation realise the importance of family in life; connect family with nation by learning about national unity; make predictions based on your experience about the importance of family in one's life; write a passage about the support you get from your family. In this unit, we are going to design an advertisement for specific purposes; make a presentation on introducing creative advertisements. In this unit, we are going to Group work. Design an advertisement for Father’s Day gift sales. Outline of the advertisement Theme: Father’s Day Gift sales Important information: What kind of gifts are suitable for Father’s Day What discount will you offer for the gifts Slogan Contact information Reference expressions: Father’s love is as deep and broad as the sea. Special gifts for different fathers. ● ● ● ● ● Example Headline: Father’s Day Sale! Slogan: Best gift to the best Dad, never too late to grab! Body copy: All Male clothes are 20% off. An additional 20% discount if buy more than one cloth! Contact information: Green’s Clothes, 4F, Walmart, Fuxing Street. Call 86123456 for details! Group work. Make a presentation to introduce at least 3 creative advertisements you have seen around you. Outline of My Presentation What kind of creative advertisements shall we choose What’s the shining points of the advertisements What other features about advertisement design can we learn from these creative advertisements ● ● ●
