(
课件网) Unit 5 Buying and Selling Lesson 29 How to Push a Product 1 学习目标 2 新课导入 3 新课讲解 4 当堂小练 5 课堂小结 目录 contents Master the new words and phrases,the meaning of text. How to push a product when you have a sale. Make the Ss can talk about business. 学习目标 思 考 Look at the picture. This shop is pushing its products. Do you know how to push a product 新课导入 THINK ABOUT IT What is important for pushing a product？ If you had your own product to sell，how would you push it？ 新课讲解 After a lot of hard work，you finally have your product. But that’s only half the battle. Now you have to get people to buy it. Is your product easy to use？How can your product improve people’s lives？Why should people buy YOUR product？Remember，you need to make your product stand out. So tell people what is special about it. How can you do that？Here are a few suggestions. 新课讲解 Create an ad. First，study your customers’ ages，interests and other information. Second，choose a type of ad—TV，bus，magazine，newspaper or Internet. Third，decide what your ad will tell people about your product. Find ways to catch their eye. Go to trade shows and present your product. People coming to trade shows already have an interest in similar products. They can experience your product，enjoy it and even come to love it. Push your product using samples and good deals. People get to know the advantages of your product after they experience using it. Offering samples and deals will get you more customers. May I help you？ What would you like to buy These suggestions can make your product really shine. However，good quality is the most important thing. With a good quality product and excellent advertising，you will surely succeed . Learning Tip If you “push” a product,what are you doing Well,if it’s a push pin,you may be really pushing it. But if you're “pushing” a product,you are trying to sell it. There is a push-pin holding up this piece of paper. Language point 1 Create an ad. create是动词，其名词形式为creation，意为“创造”；其形容词形式为creative，意为“创造性的；有创造力的”。 e.g. She is very creative—she writes poetry and paints. 她极富创造力，既赋诗又作画。 create/kri 'e t/ v.创作；创造 Language point 2 Find ways to catch their eye. catch one’s eye 是固定短语。其中eye 用单数, 而不能用复数eyes。 e.g. Can you catch that girl’s eye 你能吸引那位女孩的目光吗？ catch one’s eye 吸引某人的目光 Language point 3 People coming to trade shows already have an interest in similar products. already是副词，一般位于系动词、助动词之后，行为动词之前，也可位于句末加强语气。 e.g. I have already finished doing my homework. 我已经做完了我的家庭作业。 already/ l'red / adv.已经 Language point 4 These suggestions can make your product really shine. shine—shone—shone e.g. The sun was shining after weeks of rain. 下了几个星期的雨后，太阳终于出来了。 shine / a n/ v. 发光；反射 1 Let's Do It ! Read the lesso ... ...
