(
课件网) Lesson 29 How to Push a Product Words create /kri e t/ v. 创作;创造 customer / k st m / n.顾客;主顾;客户 already / l r d / adv. 已经 similar / s m l / adj. 相像/相仿的;类似的 offer / f / v. 提供;供给 shine / a n/ v. 发光;反射 succeed /s k si d/ v. 成功;做成 adj. creative 有创造力的；n. creativity 创造力 shine-shone-shone adj. successful 成功的；n. success 成功（的人/事） Free Talk What would you consider when you buy a product(产品) like a pad E.g. The price, the quality(质量), the appearance(外观), the size… Read the the lesson and write true or false 1. Making your product is just half the battle. ( ) 2. There are only three ways to push a product. ( ) 3. People coming to trade shows already have an interest in similiar products.( ) 4. Only excellent advertising can help you succeed. ( ) T F F T Good quality is the most important thing. 1 Words and Phrases battle / b tl/ n. 战斗；战役 ad / d/ n. 广告 sample / s mpl/ n. 样品；样本 quality / kw l t / n.质量 ；品质 surely / l / adv. 当然；确信无疑 [C] [U] an advertisement/ad Read Para. 3、4、 5 and write down the topic sentences. Create an ad. Go to trade shows and present your product Push your product using samples and good deals The text mainly talks about A.The importance of An ad. B.The useful ways to push a product. C. Good quality is very important. Lesson 29 How to push a product After a lot of hard work，you finally have your product. But that’s only half the battle. Now you have to get people to buy it. Is your product easy to use？How can your product improve people’s lives？Why should people buy YOUR product？Remember，you need to make your product stand out. So tell people what is special about it. How can you do that？Here are a few suggestions. Do you kown how to push a product now How to push a product Create an ad Go to trade shows Use samples and deals Learning Tip If you “push” a product,what are you doing Well,if it’s a push pin,you may be really pushing it. But if you're “pushing” a product,you are trying to sell it. There is a push-pin holding up this piece of paper. Push your product using samples and good deals. People get to know the advantages of your product after they experience using it. Offering samples and deals will get you more customers. These suggestions can make your product really shine. However， good quality is the most important thing. With a good quality product and excellent advertising，you will surely succeed . Language point 1 Create an ad. create是动词，其名词形式为creation，意为“创造”；其形容词形式为creative，意为“创造性的；有创造力的”。 e.g. She is very creative—she writes poetry and paints. 她极富创造力，既赋诗又作画。 create/kri 'e t/ v.创作；创造 Paras 1- 2 Making the product is half the battle. Part 1 Reading for Details With a good quality product and excellent advertising, you will surely succeed. Part 3 Para 6 Part 2 Suggestions to push a product Paras 3- 5 Find t ... ...
