(
课件网) Unit 5 Buying and Selling Lesson 27 Business English 1 学习目标 2 新课导入 3 新课讲解 4 当堂小练 5 课堂小结 目录 contents Master the new words and phrases,the meaning of text. Talk about business in English,and learn about why business English is different from everyday English. How to talk about business in English. 学习目标 Do you know business English Now let’s learn about business English. 新课导入 THINK ABOUT IT Do you know any business terms in English？ Is business English different from everyday English？ 新课讲解 English is the language of international business. Do you know that business English can be different from everyday English？In business，people sometimes speak English in interesting ways. You might not always know what they mean. Can you guess the meanings of the sentences below？ Look at this one：Buy low, sell high. It's a short and simple 新课讲解 sentence. Buy something at a low price，and then sell it at a high price. It makes sense，right？ What does We’re in the red this month mean？Does it mean everyone is wearing red clothes？No！It means the business is losing money. Business people usually write red numbers below zero and black numbers above zero. Pretty simple，right？ I am moving up the ladder may be difficult to understand. It means a person gets a better job or a better position at work. If someone tells you he or she is moving up the ladder，you should congratulate this person. How about I have to beef up my report？We know that beef is meat from cows. If you “beef something up”，you make it big and strong—like a cow！This sentence means “I have to make my report stronger”. There are many more interesting business terms including：He’s a fat cat （He's a rich person）；and They cook the books （They steal money by making changes to the company’s accounts）. Have you heard of any other business terms or sayings？ Language point 1 You might not always know what they mean. mean /mi n/ v. 意思是 mean 作动词，意为“意思是”，不用于进行时，后面可以跟名词或that 引导的宾语从句(that 可省略)。 e.g. What does the phrase mean 这个短语是什么意思？ Language point 2 I am moving up the ladder may be difficult to understand. move up 升级；提升；上升 move up是动副型短语，若宾语为代词，必须放在move和up之间。 e.g. This picture is too low. Please move it up. 这张图画（位置）太低了。请把它往上移。 e.g. His boss will move him up soon. 他的老板很快就会提拔他。 Language point 3 ...you should congratulate this person. congratulate /k n ɡr t le t/ v. 祝贺 congratulate的宾语必须是“受到祝贺的人”，不是“所祝贺的事”。 congratulate sb. 祝贺某人 congratulate sb. on sth. 因某事而祝贺某人 e.g. Let’s congratulate your teacher. 让我们祝贺你的老师吧。 e.g. We congratulated him on his success. 我们祝贺他取得了成功。 Language point 4 There are many more interesting business terms including: ... including / n klu d / prep. 包括 e.g. There are about fifty people in the class ... ...
