年 级：高二 科 目：英语 内 容：选择性必修二 U1-3 Extended reading - Project 【同步知识梳理】 1．advertising n. 广告活动，广告业 词形拓展： advertise vt. & vi. 做广告，登广告；公布，征聘；展现，宣传 advertisement n. (informal ad) 广告，启事；广告活动，广告宣传 2．persuasion n. 说服，劝说；信仰 It didn't take much persuasion to get her to tell us where he was. 我们没费什么口舌就让她说出了他的下落。 词形拓展： persuasive 有说服力的；令人信服的 persuasive arguments 令人信服的论点 He can be very persuasive. 他有时很会说服人 3．persuade vt. 说服；使信服 In other words, it tries to persuade people to buy a product or service. 换言之，它试图说服人们去购买一种产品或服务。 特别提醒： persuade意为“说服”, 强调结果；advise 意为 “劝告，建议”，对方不一定接受，强调动作。若想表达“劝说但不一定有效果”，可以用advise sb. to do sth. 或try to persuade sb. to do sth.。 常见搭配： persuade sb. to do sth. ( = persuade sb. into doing sth.) 说服某人做某事 persuade sb. not to do sth.( =persuade sb. out of doing sth.) 说服某人不做某事 persuade sb. of sth. 使某人相信某事物 persuade sb that 使某人相信 Try to persuade him to come. 尽量劝他来。 I allowed myself to be persuaded into entering the competition. 我搁不住人家的劝说，就参加了比赛。 It will be difficult to persuade them that there's no other choice. 很难让他们相信别无选择。 I am still not fully persuaded of the plan's merits. 我还不能完全信服这个计划的优点。 词形拓展： persuasion n. [U] 说服，劝说 persuasive adj. 有说服力的，令人信服的 4．advertisement n. (informal ad) 广告，启事；广告活动，广告宣传 put an advertisement in a newspaper 在报纸上刊登广告 5．channel n. 途径，渠道；电视台；频道；方法；水渠 Complaints must be made through the proper channels . 投诉必须通过正当途径进行。 change/switch channels 换台 Music is a great channel for releasing your emotions. 欣赏音乐是宣泄情感的好方法。 The English Channel 英吉利海峡 词形拓展： channel vt. (channelled/channeled, channelling/channeling)把（钱或精力等）导向（某一个特定目的）；引导 He channels his aggression into sport. 他把他的好斗劲倾注于体育比赛之中。 Money for the project will be channelled through local government. 这个项目的资金将由地方政府提供。 6．peak adj. 高峰时期的，最高度的n. 顶峰，高峰；山峰；尖端vi. 达到高峰，达到最高值 The athletes are all in peak condition. 所有运动员都处在巅峰状态。 Traffic reaches its peak between 8 and 9 in the morning. 上午8、9点钟之间是交通高峰期。 snow-capped peaks 积雪覆盖的群峰 Oil production peaked in the early 1980s. 20世纪80年代初期，石油产量达到了最高峰。 短语：at one's peak，表示在某物的鼎盛时期 7．advertise vt. & vi. 做广告，登广告；公布，征聘；展现，宣传 advertise a product/a business/your services 做广告宣传产品╱企业╱你的服务项目 We are currently advertising for a new sales manager. 目前我们公开征聘一位新的销售经理。 I wouldn't advertise the fact that you don't have a work permit. 我不会向外声张你没有工作许可证这件事。 8．boost vt. 使增长，使兴旺n. 增长，提高；帮助，激励 boost exports/profits 增加出口/提高利润 boos ... ...
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