(
课件网) Lesson 29: How to Push a Product UNIT 5 Buying and Selling 学 习 目 标 掌握单词：create, customer, already, similar, shine, offer, succeed接触单词：battle, sample, ad, quality 短语和句型：push a product, stand out, catch one‘s eye, have an interest in； Remember，you need to make your product stand out. 1 3 用自己的语言去推销一个产品 掌握文中的重要短语和句子；能够谈论如何去推销一个产品。 2 课 堂 导 入 Free talk 1. What is important for pushing a product 2. If you had your own product to sell, how would you push it 推销产品 课 堂 学 习 New words battle n. 战斗；战役 offer v. 提供 create v. 创作；创造 shine(shone/shone) v. 发光 ad n. 广告 surely adv. 当然 already sdv. 已经 quality n.质量；品质 customer n. 顾客；客户 succeed v. 成功；做成 similar adj. 相像的；相仿的 sample adj. 样品；样本 push a product 推销产品 stand out 出色，杰出；更为重要 catch one’s eyes 吸引某人的目光 have an interest in 在……方面有兴趣 If you want to create a good ad, you must study your customers and catch their eyes. An excellent ad can make your product stand out. What are they Do you know how to create a good ad Why does it need to advertise 顾客 吸引某人的目光 出色，杰出，更为重要 创作，创造 Trade shows If people come to trade shows, they will have an interest in similar products. 在……方面有兴趣 Good quality and good advertising can make you succeed. 质量 成功 battle / b tl/ n. 战斗；战役 ad / e di:/ n. 广告 customer / k st m / n. 顾客；客户 similar/ s m l / adj. 相像的； 相仿的 shine / a n/ (shone/shone) v. 发光 1.If you had your own product to sell, how would you _____ it 2. People coming to trade shows already have an interest in _____ products. 3. Offering samples and deals will get you more _____. 4. It is important for products to have good _____. 5. These suggestions can make your product really _____. push customers similar quality shine Check words: Listen Listen to the lesson and do a T or F question. ①Making your product is just half the battle. ( ) ②There are only three ways to push a product. ( ) ③Customers learn the advantages of a product by using it.( ) ④Only excellent advertising can help you succeed. ( ) F F T T Read the text and finish the task-reading. 1.What's the most important thing to make your product really shine _____ 2.What will get you more customers _____ 3.What will make you surely succeed _____ Read and answer Good quality. Offering samples and good deals. A good quality product and excellent advertising. Write down the topic sentences of paragraph 3, 4 and 5. Topic Sentences Paragraph 3 Paragraph 4 Paragraph 5 Create an ad. Go to trade shows and present your product. Push your product using samples and good deals. Read and write Complete the passage with the correct forms of the words or phrases in the box. It’s not easy to make your product succeed. Because there are always _____ products on the market, you have to put in more effort. You should choose specific __ ... ...
