Unit 1 Advertising Ⅰ.联想记忆(根据提示写出相应的词汇以及相关短语) 1．persuade vt.说服，劝说；使信服→persuade sb. into doing/to do...说服某人做…… 2．fool vt.欺骗，愚弄；n.傻瓜→fool sb.into doing...欺骗某人做…… 3．benefit vt.& vi.使受 益；得益于；n.益处；救济金；奖金→to_one’s_benefit对某人有益的是→benefit_from从……中受益 4．appeal vi.有吸引力；呼吁，恳请；n.吸引力；呼吁，恳求→appeal_to sb.for sth.向某人恳求得到…… 5．be meant_to旨在，目的是→mean to_do...打算做……→mean doing...意味着…… 6．fall_for上……的当，受……的骗→fall behind落后 7．figure_out弄清楚，弄懂；计算出→keep one’s figure保持苗条身材 8．appeal_to吸引，引起兴趣；呼吁→make an appeal呼吁 9．be tired_of厌倦→be tired_with/from因……而累了 10．be on_sale在出售；廉价出售→for_sale出售 Ⅱ.构词记忆(根据提示写出相应的词汇及其派生词) 1．advertising n．做广告；广告活动；广告业→advertisement n．广告；广告宣传 2．intelligence n．智力，才智；情报→intelligent adj.聪明的 3．consult vt.咨询；请教→consultant n．顾问 4．react vi.做出反应，回应→reaction n．反应 5．personally adv.个别地；本人，亲自；就本人而言→personal adj.个人的；私密的→person n．人 Ⅲ.语境填词(根据提示用适当的单词或短语填空) 1．I persuaded(说服) hi m not to cheat(作弊) in the exam and he was pleased(高兴的) to accept it. 2．These comments(评论) are of great benefit(益处) to the youth(年轻人)． 3．The poster appealed_to(吸引) us and we determined(决定) to have a try. 4．We urged(力劝) the sh opkeeper not to fool(愚弄) these innocent(纯真的) children. 5．I recommend ed(建议) that he should update(更新) the software(软件)，but he didn’t react(反应)． Ⅳ.语境记忆(背诵语段，记忆单元词汇) You should be caref ul not to be persuaded to purchase some out of date bargains by the appealing advertisements that are intended to recommend you what you really don’t need.Lies and tricks are of their features.Their aim is to cheat the customers out of their money using their innocence. Ⅴ.课文原句背诵 1．Even_if an ad d oes not lie，it does not mean it is altogether innocent. 即使一则广告没有撒谎，也并不意味着这则广告就是完全“清白”的。 2．Not_all ads play tricks on us though. 但并非所有的广告都跟我们玩花招。 3．When_it_comes_t o advertisements，we must all use our intelligence and not be a slave to them! 谈及广告，我们都必须运用自己的智慧，不要做广告的奴隶！ Ⅰ.单项填空 1．Jerry did not regret giving the comment but felt _____ he could have expressed it differently. (2012·北京，24) A．why B．how C．that D．whether 答案 C 解析 句意为：杰里不后悔给 出评论，但是他觉得他本来可以用另一种不同的方式来表达。felt后面应该是一个宾语从句，分析宾语从句可知，这是一个完整的句子，不缺句子成分，故用that引导。 (教材原句：He said that he was used to such embarrassing comments.) 2．If she doe sn’t want to go，nothing you can say will _____ her.(2012·新课标全国，35) A．persuade B．promise C．invite D．support 答案 A 解析 if引导条件状语从句，根据逻辑将句子补全，此空应该填入一个含有“说服”意义的词，只有A项符合。persuade劝服。 (教材原 ... ...
